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10,000 liters of free beer if Bayern gets beaten

German brewery promises drinks for fans of winning team

Image: Bayern Munich
Bayern Munich players, from left, Roy Makaay, Sebastian Deisler and Martin Demichelis celebrate after a goal against Hannover 96. Bayern hasn't lost a game in 15 outings.
Christof Stache / AP
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updated 4:22 p.m. ET Sept. 22, 2005

BERLIN - A German brewery has promised to pour 10,000 liters of free beer for fans of the first Bundesliga team to beat Bayern Munich.

Bayern is unbeaten this season and riding a league record 15-match winning streak. Opposition fans fear the club will run away with the title for the second straight year.

"Both us and the fans want some suspense in the season,'' Bitburger spokesman Dietmar Henle. "We hope this will encourage the fans to cheer on their team even more. Nothing against Bayern, but there must be some excitement.''

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Bitburger will up the offer by 1,000 liters every time Bayern doesn't lose. The brewery has extra incentive to inject excitement into the season - it sponsors a popular TV sports highlights show.

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Fans of Hamburg will get the first crack at the big beer blast on Saturday.

Their second-placed team is four points behind Bayern and boasts a 16-match unbeaten streak of its own.

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