Skip navigation
Site powered by
Latest news:
msnbc.com: Top msnbc.com headlines: Singing superstar Whitney Houston dies at 48

TV ratings bonanza for Winter Classic

Outdoor game was most watched regular-season game in nearly 11 years

Video
Sidney Crosby, Ryan Miller
  Classic Crosby delivers for Pens
Jan. 1: Sidney Crosby made the Winter Classic live up to its name after nailing the game-winning goal.

NEW YORK - More people tuned in on New Year’s Day to see the NHL play outdoors than any other regular-season game in more than a decade.

The Penguins-Sabres game in snowy Buffalo — the first regular-season outdoor NHL game in the United States — drew a 2.6 overnight rating and a 5 share on NBC. Those were the best numbers since a six-game regional telecast on Fox drew a 3.0 overnight rating and a 7 share on Feb. 3, 1996.

Pittsburgh won 2-1 in a shootout on a Sidney Crosby’s score before a crowd of more than 71,000 at Ralph Wilson Stadium.

The big numbers, in the stands and on TV, came three years after the NHL lockout forced the cancellation of an entire season and after last season’s Stanley Cup finals on NBC drew record-low ratings.

“We’re delighted by the success of this historic event,” NBC Sports president Ken Schanzer said. “The Winter Classic exposed hockey to a larger audience and definitely made new fans of the game.”

The Winter Classic ratings also surpassed Wayne Gretzky’s final game, which was broadcast on Fox on April 18, 1999, and drew a 2.5/6.

The Buffalo and Pittsburgh markets led the ratings, at 38.2/58 and 17.7/30, respectively. But markets such as Sacramento, Calif., St. Louis and Denver also drew strong ratings, even though the game went up against a number of college football bowl games, including an intriguing Capital One Bowl between Florida and Michigan.

“This was one of the best events I’ve ever been a part of as a player, coach or broadcaster,” NBC game analyst Eddie Olczyk said. “It truly was a memorable experience and a great day for the sport of hockey.”

Overnight ratings measure the 55 largest TV markets in the United States, and each ratings point represents about 735,000 households. The rating is the percentage watching a telecast among homes with televisions, and the share is the percentage tuned into a broadcast among those households with televisions on at the time.

© 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

advertisement
Slideshow
Image: Snee, 8, son of New York Giants player Chris Snee and head coach Coughlin's grandson plays in the confetti after the New York Giants defeated the New England Patriots in the NFL Super Bowl XLVI football game in Indianapolis
  The Week in Sports Pictures
The Giants on top of the football world, getting ready for the London Olympics and more.

more photos

Video
  Mad Dog loves Winter Classic
Jan. 2: Christopher Russo raves about NHL's first outdoor game in U.S. between Penguins and Sabres.
Video: NHL from NBC Sports
Gretzky says Cup race is wide open
In the latest NHL Network news update, Hall of Famer Wayne Gretzky talks about the division races and how 22 teams have a shot to win it all this year.

Slideshow
Image: Chicago Blackhawks Marian Hossa of Team Chara celebrates his goal with New York Rangers Marion Gaborik during the NHL All-Star hockey game in Ottawa
  NHL All-Stars
Take a look at the players who competed in Team Chara's 12-9 victory over Team Alfredsson.

more photos

Slideshow
Image: Stanley Cup Finals - Pittsburgh Penguins v Detroit Red Wings - Game Seven
  Sid the Kid
Penguins captain Sidney Crosby has gone from phenom to Stanley Cup champion.

more photos

Slideshow
Image: Washington Capitals Ovechkin celebrates his goal against the Montreal Canadiens during Game 5 in Washington
  Alexander the Great
Take a look at Capitals star and two-time MVP Alexander Ovechkin

more photos

Slideshow
Pamela Anderson
  Celebrity fans
Some of Hollywood's hottest celebrities take in NHL games.
Slideshow
Colorado Avalanche v Anaheim Ducks
  Icy Hot
Check out the ice girls from around the National Hockey League.

more photos