Reuters
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It was coined during a bygone era when just about everything that mattered in business, sports and the arts was anchored there. But times change. In the past 20 years, jobs in publishing, advertising and the entertainment field especially have escaped from New York City in alarming numbers, due in part to the high cost of doing business there.
And now, Alex Rodriguez is leaving, partly because of the high cost of doing business with Scott Boras.
Meanwhile, since the first “If you can make it here, you can make it anywhere” was uttered, Los Angeles has become an even tougher place to make it in certain fields.
Movies? Television? Music? Definitely. Sports? Maybe.
And then there is that profession whose ranks have grown exponentially in recent years, known as stardom. In New York, stars wear baseball caps and dark glasses and walk the streets of Manhattan in a desperate desire to blend in amid the hustle and bustle. But in Los Angeles, a star will crash his or her Mercedes on Sunset Boulevard in the middle of rush hour if he or she thinks it will attract media attention.
That’s why Alex Rodriguez should point his car West and drive it to Chavez Ravine to sign with the Dodgers, because right now in the sports world there is an opening for the biggest star in town.
There are many possible destinations for A-Rod. The Mets could decide to make a bold move and upstage the Yankees by signing him. The Yankees themselves could reconsider and come crawling back to A-Rod with a new contract. The Cubs could be players, if they settle their ownership issues. The Angels might blow out their budget and make a run, especially now that Bill Stoneman is no longer general manager. The Tigers could even come out of nowhere, a la the Texas Rangers. Heck, even the Rangers might dip their toe into the muck again.
In Los Angeles, A-Rod would likely have the city all to himself, assuming that the Kobe Bryant saga ends with him becoming an ex-Laker. As of right now, it appears trade talks have quieted, and Bryant may indeed stick around for the time being to perform in front of Jack Nicholson, Penny Marshall, Glenn Frey and the rest of the Staples Center coterie of entertainment luminaries.
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The Clippers have Elton Brand, who produces star-level numbers but is not really a star. And besides, he’s recovering from a torn Achilles’ tendon.
Hockey’s Kings and Ducks? Most people in Southern California not only can’t name a star player on those teams, most would be hard-pressed to name the teams.
The city doesn’t have an NFL franchise, of course. And although Pete Carroll is a high-profile individual at USC, college football is still a niche, like independent film.
The Angels’ star is Vladimir Guerrero, who is shy, speaks mostly Spanish and toils in Orange County.
And David Beckham reportedly plays soccer in the area for the Galaxy, when he isn’t playing soccer overseas for England in pursuit of some international cup, or when he isn’t nursing a sore knee. Victoria Beckham has created more buzz in Beverly Hills than David has on the pitch.
SportsTalk: Albert Pujols signs with the Angels and Prince Fielder joins the Tigers. Which team is better now?
HBT: Prince Fielder is gone and Ryan Braun will likely miss a third of the season because of a failed PED test. Can Milwaukee stay in contention until he gets back?
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