updated 11:13 a.m. ET Jan. 17, 2007

CHARLOTTE, N.C. - Benny Parsons made a career of beating the odds, rising up from a childhood of poverty in the North Carolina foothills to a job as a Detroit cabbie, and eventually, becoming a NASCAR champion.

When he was diagnosed with lung cancer, Parsons had every reason to believe he would beat that, too. But despite a battle that saw “BP” carrying an oxygen tank around the race track, Parsons couldn’t win this fight.

He died Tuesday in Charlotte, N.C., where he had been hospitalized since Dec. 26 because of complications from his treatment. He was 65.

“Benny Parsons was a true champion — both on the race track and in life,” NASCAR chairman Brian France said. “Benny loved our sport and the people that make it up and those people loved him. He will be remembered as being a great ambassador for the sport.”

The 1973 NASCAR champion, Parsons was a member of NASCAR’s 50 greatest drivers and a lovable fixture at the track. He won 21 races, including the 1975 Daytona 500, and 20 poles. He was the first Cup competitor to qualify for a race faster than 200 mph, going 200.176 mph at the 1982 Winston 500 at Talladega (Ala.) Superspeedway.

He retired from racing in 1988 and entered broadcasting, where his folksy style and straight-shooting manner endeared him to fans and drivers. Sometimes referred to as “The Professor” because of his relaxed ability to deliver information, Parsons spent the past six years as an NBC and TNT commentator and continued to call races from the booth during his treatment.

BENNY PARSONS, 1941-2007 1973 Winston Cup champ Parsons dies at 65 Opinion: Parsons was champion, true friend Parsons remembered as 'everybody’s buddy' MSNBC anchor Williams: One of the greats   Discuss: Share thoughts, memories of Benny Read MSNBC.com columns by Parsons

“When you talked to him he brought out the human element,” said Michael Waltrip, who tested this week at Daytona International Speedway in a car that had “We Love You, BP” painted on the side.

“The cars are nuts and bolts, but he talked through that. He was able to deliver to the people. He just tried to be passionate about what he believed and he did a great job of explaining what people were seeing.”

John Amis / AP

Parsons was diagnosed with cancer in his left lung in July. Parsons, who quit smoking in 1978, underwent chemotherapy and radiation treatments and was declared cancer-free in October. But the treatment cost Parsons the use of his left lung, and he was hospitalized last month when doctors found a blood clot in his right lung. He was placed in an induced-coma.

Known throughout NASCAR as “BP,” Parsons hosted a weekly radio program and kept fans updated on his condition in a blog on his Web site.

“As my radiation oncologist told me today, John Wayne lived and had a great career with one lung. There is no reason why I can’t do the same.” Parsons said in a Dec. 18 entry after learning of the damage to his left lung.

“If given a choice between cancer or losing a lung I would say that I got the right end of the deal,” he added.

That feisty spirit was one of Parsons’ trademarks, carrying him from a poor childhood in Wilkes County, N.C., to a job driving taxis and then to the top of NASCAR. Long after his retirement, he was a popular figure with the fans and driving community.

“Benny Parsons was the kindest, sweetest, most considerate person I have ever known,” said Darrell Waltrip, a three-time NASCAR champion. “He was almost too nice to be a race car driver, and I say that as a compliment. In my 30 odd years of racing Benny Parsons, I never knew of anyone being mad at Benny.”

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