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NHL, YouTube agree to show game clips

Video-sharing Web site makes first agreement with a pro sports league

NEW YORK - Video-sharing site YouTube will show clips of NHL games, its first agreement with a professional sports league.

The agreement reached Wednesday will allow users to see video highlights of this season’s NHL regular-season games, within 24 hours of the original broadcast.

The service will become available this month.

“The partnership will enable the NHL to expose YouTube’s vast audience to all of the excitement and drama of the new NHL,” said Doug Perlman, NHL Executive vice president of media. “What a great way to showcase the talent of our athletes.”

The NHL also will have its own Web channel on the site. The deal allows revenue sharing from advertising, and YouTube will help identify and remove illegally posted NHL clips.

On Tuesday, Google completed a $1.65 billion acquisition of YouTube.

© 2010 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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