ST. LOUIS - Game 4 set yet another record low for the World Series in the television ratings.
The St. Louis Cardinals’ 5-4 come-from-behind victory over the Detroit Tigers on Thursday night got a 10.4 rating and 17 share, Fox said Friday. The rating dropped 20 percent from last year’s 13.0 for the 1-0 finale in a four-game sweep by the Chicago White Sox over the Houston Astros.
The previous low for a Game 4 was the 11.8 in 2002, when the San Francisco Giants defeated the Anaheim Angels 4-3.
Thursday night’s game got a 51.3/65 in St. Louis and a 37.6/55, and Fox said it won the night in prime time nationally.
Fox’s 10.1 average for four games also is a record low, down 9 percent from the 11.1 from last year’s White Sox sweep. Games 1 (8.0) and 3 (10.2) also set record lows, while Game 2 (11.6) was above the low of 11.1, set last year.
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The national rating is the percentage of U.S. television households tuned to a program, and each point represents 1,114,000 homes. The share is the percentage of households watching a broadcast among those homes with televisions in use at the time.
Fox says that about 1 million fewer homes are tuned in from the participating cities than last year because Detroit and St. Louis are smaller markets than Chicago and Houston.
SportsTalk: Albert Pujols signs with the Angels and Prince Fielder joins the Tigers. Which team is better now?
DeMarco: Plug in a well-heeled ownership group and negotiate one of those mega-bucks TV deals that are going around, and the Dodgers could become the west coast version of the New York Yankees or Boston Red Sox.
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